Digital marketing continues to grow as one of the most in‑demand and versatile career paths in the business world. In Longueuil, Quebec, professionals specializing in digital marketing play crucial roles in helping local companies, agencies, and national brands reach customers online through SEO, social media, analytics, content, email, and paid media strategies. As we look toward 2026, salary expectations, job growth, and career development opportunities in the region are stronger than ever.
This comprehensive guide explores salary ranges, experience‑based pay, influencing factors, job market trends, and the benefits that come with a digital marketing specialist role in Longueuil. We’ll also compare compensation to nearby cities to give you deeper insights into the regional market.
Average Digital Marketing Specialist Salary in Longueuil, QC
In 2026, the digital marketing specialist salary in Longueuil is expected to range between CAD 50,000 and CAD 80,000 per year, depending on experience, company size, industry, and skillset.
| Experience Level | Typical Salary (CAD) | Notes |
|---|---|---|
| Entry‑Level (0–2 yrs) | 45,000 – 55,000 | Recent graduates or new professionals |
| Mid‑Level (3–6 yrs) | 55,000 – 70,000 | Strong campaign experience and proven results |
| Senior Level (7+ yrs) | 70,000 – 90,000+ | Strategic roles, analytics, leadership |
Overall, Longueuil’s salaries are competitive within the Montreal metropolitan area, often balanced by a relatively lower cost of living compared to downtown Montreal.
What Does a Digital Marketing Specialist Do?
Before we explore salaries, it helps to understand the role:
A Digital Marketing Specialist is responsible for planning, executing, and optimizing online marketing campaigns that may include:
Search engine optimization (SEO)
‑ Pay‑per‑click (PPC) advertising
‑ Email marketing campaigns
‑ Social media strategy and management
‑ Content creation and editorial planning
‑ Metrics tracking and performance analysis
This blend of technical, creative, and analytical responsibilities is reflected in how roles are valued and compensated.
Key Factors Influencing Digital Marketing Salaries
The following elements play a significant role in determining salary levels:
🧠 Experience and Skill Set
Experience remains a major driver. Specialists who have mastered platforms like Google Analytics, SEO tools, social ad platforms, and conversion optimization generally command higher pay.
🎓 Education and Certifications
While formal degrees can help, certifications often make a measurable difference for digital marketing specialists:
Google Analytics / Google Ads
‑ Facebook Blueprint
‑ HubSpot Inbound Marketing
‑ SEO specialization courses
Certifications signal competence and often lead to salary boosts.
📊 Industry and Company Size
Digital marketing specialists in agencies or technology companies generally earn more than those in small businesses or nonprofits. Companies with deeper digital budgets tend to offer better pay.
📍 Geographic Market
Longueuil benefits from proximity to Montréal’s vibrant marketing and tech ecosystem, allowing professionals to command competitive wages compared to other mid‑sized cities in Quebec.
🛠 Skill Specialization
Specialists who excel in certain areas—such as paid media, data analysis, or automation—often receive higher compensation due to the high value of those skills.
Salary Breakdown by Experience
📍 Entry‑Level (0–2 Years)
Typical salary: CAD 45,000 – 55,000
At this level, specialists focus on campaign execution, reporting, and gaining foundational experience in tools and platforms. Many employers look for a portfolio, internships, or practical campaign examples.
What to Expect:
Supporting senior team members
Learning analytics reporting
Assisting with content and ad campaigns
Tips for Growth:
Gain certifications early (Google, HubSpot) and seek internships to strengthen your resume.
📍 Mid‑Level (3–6 Years)
Typical salary: CAD 55,000 – 70,000
At this stage, specialists take more ownership of digital campaigns, strategy implementation, and performance optimization.
What to Expect:
Managing medium‑sized marketing budgets
Performance reporting to stakeholders
Collaboration with creative and sales teams
Salary Boosters:
Specialization in PPC, SEO, email automation
Proven track record of campaign success
📍 Senior Level (7+ Years)
Typical salary: CAD 70,000 – 90,000+
Senior specialists often function as digital leads or transition into managerial roles. They combine strategy with execution and may oversee small teams.
What to Expect:
Designing digital strategy frameworks
Leading cross‑channel campaigns
Mentoring junior team members
Skills That Drive High Pay:
Strong analytics and optimization skills
Leadership experience
Proficiency in advanced tools and data platforms
Job Market Trends in Longueuil, QC
The digital marketing field is evolving rapidly across Canada—and Longueuil is no exception. As we approach 2026, several trends are influencing job demand and salaries:
➤ Increased Demand for Analytics
Companies are prioritizing data‑driven decisions. Specialists who can interpret data and improve ROI are highly sought.
➤ Growth of E‑Commerce
Local businesses are expanding online, which leads to more roles focused on digital traffic, conversions, and customer retention.
➤ Remote and Hybrid Work Options
Many employers now offer remote or hybrid roles, increasing access to jobs for qualified specialists.
➤ Rising Importance of Paid Media Expertise
Brands are investing more in paid social ads and PPC, which continues to elevate salaries for specialists with those skills.
Benefits of Becoming a Digital Marketing Specialist
Choosing a career in digital marketing brings several advantages:
✅ Creative and analytical mix: Work that blends strategy, creativity, and measurable results
✅ Strong career growth: Clear growth trajectory into management and leadership roles
✅ Cross‑industry demand: Every sector needs digital marketing expertise
✅ Remote work flexibility: Increasing options for hybrid and work‑from‑home arrangements
✅ Freelance and consulting opportunities: Supplement income outside traditional employment
Comparing Longueuil with Other Cities
Below is a comparison of digital marketing specialist salaries in Longueuil against nearby markets:
| City | Average Salary (CAD) | Notes |
|---|---|---|
| Longueuil, QC | 50,000 – 80,000 | Competitive, growing digital ecosystem |
| Montréal, QC | 55,000 – 85,000 | Slightly higher due to larger market |
| Québec City, QC | 48,000 – 78,000 | Smaller market, strong demand |
| Ottawa, ON | 55,000 – 90,000 | Federal and tech jobs increase pay |
| Toronto, ON | 60,000 – 95,000+ | Higher cost of living, higher pay |
This table highlights Longueuil as a strong market with competitive wages relative to size and cost of living.
Education and Certifications That Impact Salary
Investing in education and certifications can boost salary and job prospects:
Valuable Certifications:
🎓 Google Analytics / Ads
🎓 HubSpot Inbound or Content Marketing
🎓 Facebook Blueprint
🎓 SEO specialist programs
🎓 Data visualization and analytics courses
Degrees That Help:
Marketing
Communications
Business Administration
Digital Media
Employers often value real world results and certifications as much as formal degrees.
Conclusion
A career as a digital marketing specialist in Longueuil, QC offers stability, creative work, and growth potential. With projected salaries ranging from CAD 50,000 to CAD 90,000+ by 2026, the field remains attractive for both new and experienced professionals. Factors like experience, certifications, industry focus, and specialized skills in analytics or paid media play a significant role in determining earning potential.
Longueuil’s proximity to Montréal and expanding digital economy make it an appealing destination for marketers seeking competitive pay, diverse opportunities, and career mobility. By continuing education, building strong digital portfolios, and staying current with trends, digital marketing specialists can confidently navigate the job market and maximize their career potential in 2026.